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Today the world looks expectantly towards India for
pioneering the art of transforming millions of its people for the nation's
success and prosperity Thus for India the challenge is unable and develop
our young men and women to harness the opportunities that would open the
doors of development on India The faculty of Business Studies stands to
provide a platform where the knowledge of these brilliant students is
enhanced, skilled and sharpened so that they facilitate the growth and
development of business and commerce in India . It also provides support to
farmers in the area of agri.- business .Management has always been an
essential part of efficient organized human activity. It has become an
essential tool for systematic analysis and solution of problems widespread.
The growing demand for management skills in the public and private sector
has resulted in the emergence of management as a discipline and the Faculty
of Business Studies is committed to provide excellent professional education
in both undergraduate and postgraduate progammees. This Faculty of Business
Studies was established in the year 2000 with a special emphasis on
developing conceptual, analytical and behavioral skills relevant to
organizational leadership. The study programme aims at providing a
comprehensive and quality knowledge related with management a well as
development of entrepreneurial skills to take up new ventures. Moreover the
faculty has a three fold mission of teaching, research, and creativity for
improving the quality of life of everyone.
Department of Business Administration
The new economic order faced by our country and rest of the world requires
young, enthusiastic and creative experts who will take the recourses for
sustainable development. In this Endeavour, Department of Business
management tries to inculcate technical, managerial and entrepreneurial
competency in the students. It runs full time, two years MBA, and four years
BBA (Hons.) programme. The students are sensitized towards various socio
economic issues through various assignments from time to time, facilitated
by experienced faculty members. In this era of convergence, specialization
is so designed, that a student is exposed to different functional areas of
an organization. A student has the freedom to choose different areas of
specialization apart from marketing, finance and human resource. The
training imparted to them provides them numerous opportunities tin this
emerging market and has been successful in placing the students in reputed
companies.
Marketing Management
Marketing is of interest to every one, whether they are marketing goods,
services, properties, person, information, ideas, or organization. It deals
with the whole process of entering markets, establishing profitable position
and building loyal customer relationship.
The students in the School experience the utter reality in marketing
management through case studies and discussions. The main focus, these days
is on exploring the opportunities in new economy with respect to
globalization. Even if some people question the existence of a new economy,
they need to acknowledge the new elements in today's market place. Internet
has multiplied the number of ways consumer buys and companies sell and how
companies carry on their business. Companies face competitors from growing
number of countries, who offer lower prices and equality for their products
and services. The focus today is also on customer relationship management.
The students of the School are taught to cope up with the changing trends in
marketing management.
Human Resources Management
The course gives great emphasis on human resource Management which is the
most important of business development world wide. In the present market
scenario the individual development in the field of human resource gets
topmost priority. Today we need a dynamic manager to run the organization
efficiently. All this is being taught and practiced by the students through
senior and experienced faculty members.
Finance Management
In this era of LPG (Liberalization, Privatization and Globalization) the
entire world has become one big market and only the fittest survives.
Finance being the life blood of any organizations, proper management of it
is necessary for survival basically and for adding value to this scarce
resource. In the School, the students are not only taught finance but also
costing and auditing which covers the broad spectrum of entire accounting
and costing. Keeping in mind the challenges of global trading students are
also given inputs on Risk Management and Insurance
Department of Retail Management
Indian markets are witnessing an era of innovations. Since the
liberalization of the economy, there has been a tremendous growth in the
variety of services and also in their form and context in which they are
offered to Indian Consumers. This growth is backed by huge volumes mainly
due to sudden boost in the quantum of Business activities. Internet
penetration and aggressive marketing strategies of the retail sector have
changed the entire spectrum of Retail. The crucial concerns concerned with
Retailing viz the security, legal and operational issues occupy the crux of
this programme offered by the College of Business Studies. The MBA in Retail
Management is a full time two years course with practical exposures to the
likes of Big Bazaar, Spencer's, Salasar, Vishal Mega Mart etc. enabling the
students to get a bright future in this field.
Laboratory Facilities
The School has a Computer Lab which is well equipped with latest
configuration, loaded with latest software. All the 70 Computers are
enhanced with broad band internet facility and with inverter backup. The
laboratory is mainly used for M.I.S. Practical. The students regularly work
on computers and browse through internet for preparation of their
assignments, research work, presentation and explore their knowledge. The
Laboratory is strengthened with a Computer Administrator and a Computer
attendant. The computer supervisors are competent in helping the student in
solving their problems. The maintenance of the computer Laboratory is taken
care by the University Laboratory maintenance centre. The School is using
latest teaching equipments such as Over Head Projectors, LCD Projectors for
Lectures and Presentations making full use of smart classroom concept.
Efforts are being made to make the entire computer laboratory of the college
air conditioned. We are proposing Personality laboratory and MIS laboratory
that shall assist students for their overall development.
Research Activities
The School has initiated Research Programs in the direction of contemporary
business trends. The practice enables the research scholars in enhancing
their abilities and knowledge under able and experienced supervisors. At
this period of time 15 research scholars are initiating their research
activities in the overall business areas mainly comprising Marketing,
Finance and Human Resource Management.
The trust areas of the School’s research ranged from the Consumer attitude
towards Cola Drinks, to the Training Needs of Public Sector and Private
Sector Employees. The research enables the basic strength of the School in
terms of authenticity of the relevant subject area. Further studies and
research is always welcomed by the School to strengthen the research base.
To enable the research the college has a departmental library having more
than 2000 books on the business modules comprising Marketing, Finance, Human
Resources and General Management. The library also comprises of research
journals, magazines and news |
